THE TEA PARTY BEGINS ITS LATINO OUTREACH INITIATIVE

THE HISPANIC BLOG IS THE LATEST HISPANIC NEWS BY JESSICA MARIE GUTIERREZ

IMG_2213

The Tea Party group that sponsored a prime-time response last week to President Obama’s State of the Union address is the latest group recognizing the power of the Latino vote. Officials with the Tea Party Express, the nation’s largest Tea Party political action committee, have been discussing their own Latino outreach, said Sal Russo, the group’s co-founder.
“We’ve been trying to do a bus tour that would focus on communities that we don’t normally talk to,” Russo said.
Sal-Russo-Tea-Party-Express-Truck-cropped-proto-custom_28

Sal Russo Co-Founder of the Tea Party

Russo, who worked for Ronald Reagan when he was California governor, said the former president had a rule that any campaigning should include voters who didn’t traditionally pick Republicans.  “He believed in going to labor unions, going to places where you don’t normally go, so people could hear his message about cutting taxes and growing the economy,” he said.
Officials of Tea Party groups — national and smaller, local ones — like to point out these days that some of the nation’s most prominent Latino politicians, including U.S. Sen. Marco Rubio, of Florida, and U.S. Sen. Ted Cruz, of Texas, were Tea Party candidates

Texas_Senate_Race-04130-070

The plans by the Tea Party, widely viewed by many liberals as being antithetical to the interests and well-being of minorities, follows an announcement last week by House Republicans about a new, ambitious Latino outreach campaign.  On Feb 11, the House Republican Conference, which essentially represents the chamber’s GOP, launched a Spanish-language Twitter account, @gopespanol. The account is part of a broader plan – still being hashed out – to reach out to Hispanics, and repair their image with them.

Cathy_McMorris_Rodgers

“It’s a recognition that we, as Republicans, did not do as well as we hoped in the 2012 elections with a number of groups – with young people, with women, and with Hispanics,” said Cathy McMorris Rodgers, who is chairperson of the conference and was the House GOP liaison to Mitt Romney’s presidential campaign. Not all Republicans and conservatives are on board with the efforts to court Latinos, particularly when it involves relying on Spanish. Some the most conservative Republicans in the House, for instance, see it as pandering.
Steve-King

Representative Steve King

In an interview with the National Journal, Rep. Steve King, R-Iowa, said he is opposed to trying to reach out to Latinos in Spanish. “There’s a conflicting message that comes out from the Republicans if we want to recognize the unifying power of English, and meanwhile, we send out communications in multiple languages,” said King, who has one of the most hard-line approaches to immigration. “Official business and documents needs to be in English.”

151238529.jpg.CROP.rectangle3-large

The 2012 presidential elections, and the critical role that Latinos played in the victory of President Barack Obama, led to soul-searching on the part of many Republicans. Romney won only 27 percent support from Hispanics and even less from Asians in the 2012 presidential election. And an AP-GFK poll last month showed 62 percent of voters want to let otherwise law-abiding undocumented immigrants eventually become citizens — up 12 percentage points from 2010.
Romney_dream_act
Tea Party members say Latinos, and other minorities, are as critical to their future as the Republicans are finding they are to the future of their party. “The bus tour is the iconic symbol of the Tea Party,” Russo said. “When we’ve gone to some states, like Texas, we’ve had good Hispanic participation. We’re trying to do a [national] bus tour that would be more directed that way.” “We want to try to get our email communication and our website in Spanish,” Russo said. “The Tea Party movement has been successful using social media – emails, Twitter, Facebook. That’s how people found out about us. We have to communicate directly”
READ MORE: FOX NEWS LATINO

SUBSCRIBE to The Hispanic Blog to stay on top of the latest Latino news, politics and entertainment!

Don’t be shy SUBSCRIBE – COMMENT – LIKE ME -CIRCLE ME AND FOLLOW ME

If you have any questions, concerns or simply would like to get a quote on my Marketing, Public Relations, Social Media and/or Events services, please feel free to contact me at thehispanicblog@me.com.

God Bless and make it a fabulous day!

powered by Influential Access – “Transforming the Ordinary to EXTRAordinary!” – CEO – Jessica Marie Gutierrez – Creator of The Hispanic Blog #thehispanicblog

 

JENNIFER LOPEZ AND MARC ANTHONY ARE STILL A FAMILY?

THE HISPANIC BLOG IS THE LATEST HISPANIC NEWS BY JESSICA MARIE GUTIERREZ

1360252692_jennifer-lopez-marc-anthony-casper-smart-lg

Jennifer Lopez and Marc Anthony may be separated, but they’re still family! The friendly exes recently reunited to celebrate a birthday party — and even posed for a family photo with Lopez’s boyfriend Casper Smart and Anthony’s girlfriend Shannon de Lima.

Lopez, 43, shared the happy family photo on Twitter Thursday, Feb. 7, with Anthony and Smart posing on either side of them. The celebration was in honor of Anthony’s son Cristian’s 12th birthday on Feb. 5. The singer shares Cristian — plus younger son Ryan, 9 — with ex-wife and former Miss Universe Dayanara Torress.

Happy Birthday Cristian!” Lopez tweeted Thursday alongside the shot. “House party. Familia.”

Lopez began dating 25-year-old Smart, her former backup dancer, in October 2011. Anthony and 24-year-old model Lima went public with their romance in January 2012. Last month, the couple released a statement announcing they had split, but it appears they may be back together as the model retweeted the group photo, which Anthony tagged her in.

The big group shot also includes Lopez and Anthony’s adorable 4-year-old twins, son Max and daughter Emme. The two stars separated in July 2011 after seven years of marriage. Anthony filed for divorce in April 2012, but the split has not yet been finalized.

Lopez told recently USA Today that their kids “didn’t know anything” at first. “They’re starting to figure it out now, a year and a half later,” she said. “They were just 3 at the time.”

Read more: US MAGAZINE

SUBSCRIBE to The Hispanic Blog to stay on top of the latest latino news, politics and entertainment!

Don’t be shy SUBSCRIBE – COMMENT – LIKE ME -CIRCLE ME AND FOLLOW ME

If you have any questions, concerns or simply would like to get a quote on my Marketing, Public Relations, Social Media and/or Events services, please feel free to contact me at thehispanicblog@me.com.

God Bless and make it a fabulous day!

powered by Influential Access – “Transforming the Ordinary to EXTRAordinary!” – CEO – Jessica Marie Gutierrez – Creator of The Hispanic Blog #thehispanicblog

WAS J-LO HOSPITALIZED AND ROBBED: THE CELEBRITY AND HER PERFORMANCE IN ARGENTINA

THE HISPANIC BLOG IS THE LATEST HISPANIC NEWS BY JESSICA MARIE GUTIERREZ

photo source: AP

It hasn’t been a great week for Jennifer Lopez as she performed in Argentina earlier this week as part of her ‘Dance Again’ tour after she was rushed to hospital due to back pain and later robbed.

photo source: AP

The American Idol judge was hospitalised with extreme back pain following a perfromance and took to Twitter to let her fans know how she was feeling. “Got an xray this morning…all good…pulled back muscle,” she said on Thursday (June 21) “Coconuts getting to big to carry both at once. Awww… #timeflies 😦 “
The singer played down the incident with a source insisting she wasn’t so ill that the show was never going to be cancelled. “She went to get an x-ray, everything is fine and performed to a sold-out audience last night,” her team revealed. “The show was never in jeopardy of being cancelled.”

photo source: AP

The 42 year-old was reportedly robbed that night while performing at the GEBA stadium in Buenos Aires with personal items taken from her dressing room and her manager’s according to Primicias.com. Though a source latwer told Fox News Latino that “items stolen last night at the venue were not Jennifer’s” and instead belonged to production members. The source went on to blame the robberies on the “lack of security by the promoter and venue.”

photo source: AP

 Despite the array of problems J Lo seemed happy to take to the stage and perform an array of hits.

Read More: Celebrity News

SUBSCRIBE to The Hispanic Blog to stay on top of the latest latino news, politics and entertainment!

Don’t be shy SUBSCRIBE – COMMENT – LIKE ME -CIRCLE ME AND FOLLOW ME

If you have any questions, concerns or simply would like to get a quote on my Marketing, Public Relations, Social Media and/or Events services, please feel free to contact me.

God Bless and make it a fabulous day!

powered by Influential Access – “Transforming the Ordinary to EXTRAordinary!” – CEO – Jessica Marie Gutierrez – Creator of The Hispanic Blog #thehispanicblog

WHO ARE THE TOP LATINO CELEBRITIES ON SOCIAL MEDIA?

THE HISPANIC BLOG IS THE LATEST HISPANIC NEWS BY JESSICA MARIE GUTIERREZ

Latino celebrities are dominating the social media space one tweet and status update at a time. According to Forbes, Latino celebrities have a total of 600 million followers on Twitter and Facebook combined.

Shakira:50 million Facebookfans16 million Twitter followers

photo source: justjared.buzznet.com

 

As we previously reported, Shakira recently hit a record of over 50 million fans on Facebook, and there are plenty of other Latino celebrities that are following the social media trend including, Jennifer Lopez, Jessica Alba, and Juanes.

Jennifer Lopez:
12 million Facebook fans
7 million Twitter followers
photo source: Getty Images

The report states that the large virtual fan base is another testament of our power as a rapidly growing demographic with an estimated $1 trillion dollar market power. “With the celebrities adding at least ten thousand new followers each  day, the power of Latinos in social media is vast and expanding,” said Juan Proaño, the President and Co-Founder of the social media and technology firm, Plus Three.

To find out the Top 10 who are followed in Social Media click here. (FYI they are not in order)

Read More: Latina Magazine

THE HISPANIC BLOG IS THE LATEST HISPANIC NEWS BY JESSICA MARIE GUTIERREZ

SUBSCRIBE to The Hispanic Blog to stay on top of the latest latino news, politics and entertainment!

Don’t be shy SUBSCRIBE – COMMENT – LIKE ME -CIRCLE ME AND FOLLOW ME

If you have any questions, concerns or simply would like to get a quote on my Marketing, Public Relations, Social Media and/or Events services, please feel free to contact me.

God Bless and make it a fabulous day!

powered by Influential Access – “Transforming the Ordinary to EXTRAordinary!” – CEO – Jessica Marie Gutierrez – Creator of The Hispanic Blog #thehispanicblog

DO HISPANICS SPEND THE MOST ON SMARTPHONES AND TABLETS: FIND OUT ABOUT THE BILLIONS OF DOLLARS LATINOS ARE SPENDING IN 2012

THE HISPANIC BLOG IS THE LATEST HISPANIC NEWS BY JESSICA MARIE GUTIERREZ

Hispanics are early technology adopters, with high spending expected on devices and content

Hispanics are early adopters of both tablets and smartphones, and also more likely than whites to go online using mobile devices. All of that activity will add up to a sizeable pile of cash for device retailers and app stores in 2012. According to December 2011 research by advisory firm Zpryme, adult US Hispanics will spend $17.6 billion on mobile tech devices in 2012, a 30% increase over the previous year. It also estimates that Hispanics will spend $501.1 million on mobile apps by the end of the year.

Smartphone penetration was 51.5% among the survey group, which was comprised almost entirely of mobile owners (just 6.1% said they had no mobile phone). This is slightly higher than eMarketer’s estimated 46.9% smartphone penetration for Hispanic mobile users as of the end of 2011. Also, 19% of those polled owned tablets, higher than eMarketer’s estimate of 12.6% for the same period. The high adoption rates for smartphones and tablets among Hispanics are likely due to the fact that they are on average a young group, and more likely to use mobile devices instead of landlines.

Mobile Devices Owned by US Hispanic Consumers, Dec 2011 (% of respondents)

Smartphones were at the top of the list of new mobile devices respondents said they planned to buy over the next six months, at 24%. Another 18% said they planned to purchase a tablet. Top activities performed on a tablet included gaming, search and email. Games were also the leading category of mobile app purchased by Hispanics; according to the poll, nearly half of respondents had bought a mobile gaming app.

Social networking, the fourth leading tablet activity among Hispanics, was the No. 2 online activity overall for the group, and Facebook was the favorite destination.

Social Networks Used by US Hispanic Consumers, Dec 2011 (% of respondents)

Twitter was a distant second at 29%, followed by Myspace at 23%. Hispanics are more active on social media than US internet users overall, suggesting there is plenty of potential for marketers to target them on social networks.

Read more: EMarketer

SUBSCRIBE to The Hispanic Blog to stay on top of the latest latino news, politics and entertainment!

Don’t be shy SUBSCRIBE – COMMENT – LIKE ME -CIRCLE ME AND FOLLOW ME

If you have any questions, concerns or simply would like to get a quote on my Marketing, Public Relations, Social Media and/or Events services, please feel free to contact me.

God Bless and make it a fabulous day!

powered by Influential Access – “Transforming the Ordinary to EXTRAordinary!” – CEO – Jessica Marie Gutierrez – Creator of The Hispanic Blog #thehispanicblog