COMEDY CENTRAL’S STEPHEN COLBERT GIVES ROMNEY ADVICE: “APPEAL 2 VOTERS – SPECIFICALLY, ONE KEY DEMOGRAFICO!”

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Presumptive Republican presidential nominee Mitt Romney has a well-documentedLatino Problem.”

photo source: Comedy Central COLBERT MAKES FUN OF THE ETCH A SKETCH REMARK MADE BY ROMNEY'S TEAM

The former Massachusetts governor‘s positions on key issues—illegal immigration policy, deportation practices—have reportedly alienated many Latino votersAccording to a recent Fox News Latino poll, Pres. Obama has the backing of a whopping 70% of Latino voters, while Gov. Romney nabs just 14%. Fortunately for Romney, Comedy Central’s Stephen Colbert knows how to fix the candidate’s “Latino Problem” as the general election heats up. “I believe that Romney’s got a shot because of his Hispanic roots that run deep,” Colbert said.

photo source America’s Voice Blog

The late-night host reminded viewers that Romney’s great-grandfather and grandfather lived in Mexico, and his father was born there—”with young Mitt strapped to the roof of his car,” Colbert quipped, referencing the semi-scandal that has “dogged” Romney throughout the GOP primary race.

“Back in 1885, Mitt’s great-grandfather—Miles Park Romney—emigrated to Mexico to escape religious persecution of Mormons. Sadly, the U.S. government simply would not leave Mr. Romney and his wife, and his wife, and his wife, and his wife, and his wife alone!”

photo source Comedy Central
According to Colbert, Romney has a chance to score Latino support by playing up his heritage—and rolling out an advertisement produced by Colbert’s very own Super PAC.

(In other news, that particular running-gag helped earned Colbert and his writing staff nab a coveted Peabody Award on Wednesday).

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Colbert Super PAC – Republicans & the Latino Vote

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REPUBLICANS DISSING THEIR BASE
CNN HOST: Is there a concern that Santorum and Gingrich might force the governor to tack so far to the right it would hurt him with moderate voters in the general election.
FEHRNSTROM: Well, I think you hit a reset button for the fall campaign. Everything changes. It’s almost like an Etch A Sketch. You can kind of shake it up and restart all of over again.

READ MORE: NBC BAY AREA

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ESPN’S HISPANIC AUDIENCE GROWS BY 15% FAR EXCEEDING THEIR NON-LATINO GROWTH

THE HISPANIC BLOG IS THE LATEST HISPANIC NEWS BY JESSICA MARIE GUTIERREZ

On Wednesday, ESPN released its first Spanish language ad. “Esto es SportsCenter,” the ad reads. The translation: “This is SportsCenter.”

The decision to run a Spanish language ad is a reflection of the company’s growing Latino audience, according to The New York Times.

ESPN’s Hispanic audience increased by 15 percent over the past five years, far exceeding their non-Latino audience growth.

While ESPN is looking to reach this Latino audience, an estimated 60 percent of those viewers watch only their English-language programming, while only 20 percent watch only their Spanish-language ESPN Deportes, according to The New York Times report.

But ESPN, who launched their Spanish language network in 2004, is facing competition for the Latino market. Univision will introduce it’s own sports news channel, Univision Deportes, on Saturday.

Growing Latino audiences have also caught the interest of marketers outside of sports networks. And, it’s not just Spanish speakers they’re after.

In recent months, the booming U.S. Latino population has prompted media outlets to expand English-language programming marketed towards Hispanic audiences.

Fox News launched its own English-language Fox News Latino website. Univision, which recently started an English-language Tumblr, is also allegedly in talks with Disney to create an English-language television network. And NBC, which will soon officially launch NBC Latino, also oversees Telemundo’s cable channel Mun2 which features bilingual programming. And lastly, The Huffington Post, launched its English-language LatinoVoices section last August.

As Latino immigrants assimilated and learned English, many marketers presumed they’d fade quickly into mainstream English language media, advertising executive Roberto Orcitold NPR. But to the surprise of many — a bicultural Latino audience interested in consuming English-language content has emerged quickly in the past few years.

“We take the best of American culture that we came to adopt and love,” Roberto Orciold NPR. “And we keep the best of our culture that we value.”
“And so, you have this hybrid American that is very proud and happy to be an American, but is very proud and happy to have his culture which makes him unique, or her unique,” Orci added.

READ MORE: HUFFINGTON POST

WATCH: SportsCenter’s New Spanish Language Ad

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DID SESAME STREET REACH OUT TO A LATINO PROFESSOR ON ADVICE ABOUT HOW TO REACH OUT TO HISPANICS?

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Jamie Naidoo, an assistant professor in UA's School of Library and Information Studies, got a call from 'Sesame Street' in early February to assist the show in reaching out to the growing Latino population in the United States.

A University of Alabama professor recently received the rare honor of being asked for advice by none other than the curators of “Sesame Street.”

Jamie Naidoo, an assistant professor in UA’s School of Library and Information Studies, got a call from the legendary children’s TV show in early February to assist the show in reaching out to the growing Latino population in the United States.

Naidoo’s research interests focus on the representation of minority populations in print and non-print media for children and young adults.

He directs the National Latino Children’s Literature Conference, which he co-developed in 2007, and also runs “Imagínense Libros!”, a review blog of Latino children’s and young adult literature.

Rocio Galarza, the show’s senior director of content planning and design for outreach, emailed Naidoo after reading some of his research and his blog.

Naidoo said he didn’t believe the initial email was real.

Jamie Campbell Naidoo (Alabama), 2009-2010 SIG Co-Chair.

“I mean, why would ‘the’ ‘Sesame Street’ be contacting me?” Naidoo said in an email interview. “Once reality set in, I could barely contain my excitement. … I grew up watching ‘Sesame Street’ as a kid and never imagined that one day I would actually go there.“Although I didn’t get to meet Bert, Cookie Monster or Grover, I did get to meet some of the creative masterminds behind them.”

Naidoo was one of four consultants “Sesame Street” contacted in order to discuss how to incorporate authentic, accurate portrayals of Latin cultures into the show’s many properties including its television programs, websites, books and toys.

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IS LUCHA LIBRE USING IMMIGRATION TO ATTRACT US FANS?

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Defiantly waving an Arizona state flag, the self-described American patriot leaps into an octagon-shaped ring amid blaring music and loud boos from an overwhelmingly Latino audience, who hold aloft signs in Spanish supporting his masked Mexican opponents.

“My name is RJ Brewer and I’m from Phoenix, Arizona,” the wrestler proclaims in a video of a recent match provided by the promoter. Taunts from inside the arena get louder.

He proceeds to rail against Mexican beer and to demand that people speak English. Then he points to the message painted on the backside of his red trunks: “SB1070” — a reference to Arizona’s controversial immigration law. The crowd, some wearing masks of their favorite Mexican wrestlers, shrieks ever louder. He then brags that his “mother,” Arizona Gov. Jan Brewer, is helping “save” America by pushing policies that limit immigration (he’s not really her son).

When his masked opponent in a red cape appears, the crowd erupts into cheers.

This undated image provided by Lucha Libre USA shows the anti-immigrant styled "RJ Brewer" entering a wrestling ring to the boos of the primarily Latino crowd. As more promotions of Lucha Libre, aka, Mexican-style wrestling, expands into U.S. and targets growing Mexican immigrant and Mexican American markets, they are beginning to adopt more political tones and tap into strong sentiments just as U.S. wrestling promoters did in the 1980s and 1990s on the subject of race and the Cold War. Photo: AP / AP

Lucha libre — or “free wrestling” in Spanish — is a brand of Mexican wrestling that dates to the 1930s. The sport came north to the United States, along with Mexican immigrants, and over the years spawned clubs in some larger U.S. cities with large Latino communities.

One lucha libre promotion is leading the charge away from the slapstick and simple storylines with a tour in U.S. cities with sizable Latino populations, including events in Reno, Nev., and San Jose, Calif., this week. It’s using the recent events in Arizona as a backdrop while pitting popular masked Mexican wrestlers against American “bad guys.”

“It’s something that we’ve been building in our TV shows and we’ve gotten a lot of positive reaction to it,” said Steve Ship, CEO of Lucha Libre USA, which this week is launching a “Masked Warriors” tour that will also stop in Phoenix, Los Angeles and Houston. “So we are bringing it right to our audience.”

SB1070, signed by Gov. Brewer in 2010, requires all immigrants in Arizona to obtain or carry immigration registration papers and requires police, while enforcing other laws, to question people’s immigration status if there is a reasonable suspicion they’re in the country illegally. The law is being challenged by the federal government and has sparked protests and boycotts against Arizona by Latino advocates around the country.

On shows that have aired on Spanish-language stations and MTV2, RJ Brewer — whose real name is John Stagikas and works as a real estate agent in Massachusetts — advocates for deportations and calls on Americans to support laws that target illegal immigrants.

“This is different than any other program I’ve been involved with because usually I have to work really hard to get the audience to hate me,” Stagikas said in an interview with The Associated Press. “With this, I just walk in with the Arizona flag and the audience boos before I even say a word.”

Read more: http://www.seattlepi.com/news/article/Lucha-libre-using-immigration-to-attract-US-fans-3446194.php#ixzz1r3bDYMee

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“TO SELENA WITH LOVE” IS HOW CHRIS REMEMBERS HIS TEJANO STAR & SELENA GOMEZ SINGS “BIDI BIDI BOM BOM”

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CLIPS OF SELENA’S “DREAMING OF YOU” AND HER LAST CONCERT IN HOUSTON, TX ARE POSTED THROUGHOUT THIS POST


The new book “To Selena, With Love” reveals intimate details about the late Tejano star’s life, but the book’s author – her widower, Chris Perez – doesn’t consider it a “tell-all” kind of book.
“I thought it should be honest, with dignity. I knew there would be things that would make me feel uncomfortable, but I think I wrote the book with respect,” Perez, 42, said in a recent interview.

SELENA’S LAST CONCERT – PART 1 OF 7 – SHE’S INTRODUCED

Perez says the book, released Tuesday, allows him to share his memories of Selena Quintanilla, who was shot and killed on March 31, 1995, two weeks shy of her 24th birthday. The Mexican-American singer was a sensation in the Tejano world with hits such as “Como la flor,” “Bidi Bidi Bom Bom” and “El chico del apartamento 512.” She was on the verge of crossing over when she was killed by Yolanda Saldivar, the president of her fan club.

SELENA’S CONCERT PART 2 OF 7- AMOR PROHIBIDO

“When Selena died, I suppressed the memories, I boxed them away in order to cope. When I decided to write the book, I opened the box and put it all out. It was a beautiful process. It  was a good thing to revisit and I can’t say I fell in love again because I never stopped loving her,” he said.

SELENA’S CONCERT PART 3 OF 7 – TECHNO CUMBIA

Perez met Selena when he became the lead guitarist for Selena y Los Dinos. It was a band formed by Selena’s father, Abraham Quintanilla Jr., and also featured her siblings Suzette and A.B. Quintanilla.

SELENA’S LAST CONCERT PART 4 OF 7 – NO ME QUEDA MAS

Perez confesses that he feels remorse for not protecting his wife. He wonders if things would have been different had he told someone that Selena told him days before her death that Saldivar had shown her a gun. Perez also addresses rumors, including one that Selena was pregnant at the time of her death (she wasn’t).

SELENA’S LAST CONCERT PART 5 OF 7 – BIDI BIDI BOM BOM

The first part of the book talks about their secret love. Their romance started behind her father’s back, as depicted in the 1997 movie starring Jennifer Lopez, “Selena.” Selena’s father was opposed to their relationship and accused Perez of being with his daughter only for her money. Selena’s father only accepted Perez after the couple eloped in 1992. Perez describes his father-in-law as an admirable person whom he still loves and respects. “We had our differences but I love him and respect him like my own father. As a matter of fact, I just went to his studio the other day and I took my kids to see him. We’re still a family,” he said.

SELENA’S LAST CONCERT PART 6 OF 7 – EL CHICO DEL APARTAMENTO 512

 Perez says that music was really a “business” for Selena; her real passion was fashion. “I have pads and pads of sketches,” he said. “Most of the clothes she wore were her own designs.” After Selena’s death, the guitarist, who lives in San Antonio, struggled to cope with his loss but eventually moved on. He formed The Chris Perez Band, which won a Grammy in 1999. He also married Venessa Villanueva in 2001 and the couple had two kids, but they divorced a few years later.

SELENA’S LAST CONCERT PART 7 OF 7 – COMO LA FLOR – WE LOVE YOU SELENA

Selena Gomez named after the late Queen of Tejano music, Selena Quintanilla, who has been gone for 17 years.

The Disney princess tackled the Mexican pop legend Selena’s “Bidi Bidi Bom Bom”—but can her cover hold a candle to the original? “I’m keeping her name alive,” she said proudly. The new Selena featuring Selena duet, “Bidi Bidi Bom Bom,” from Enamorada de Ti, the upcoming album honoring Quintanilla and boasting other collabos with Samo from Mexican rock band Camila (“Amor Prohibido”), Cristian Castro (“Como La Flor”), Juan Magán (“Enamorada De Ti”), and Don Omar (“Fotos y Recuerdos”).
Selena Gomez tells Abraham Quintanilla, “I’m extremely honored that you thought of me for this. The 73 year old patriarch responded, “I know it’s going to be un éxito.” Enamorada de Ti drops April 3.

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