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WILL HISPANICS COME OUT AND VOTE IN 2012?

February 11, 2012 by Leave a Comment

THE HISPANIC BLOG BY JESSICA MARIE GUTIERREZ: VOTER TURNOUT

Number of Hispanic voters projected to increase 26 percent

Hispanic voter turnout in 2008 was 9.7 million, and is expected to reach 12.2 million this year. The interest group said the increased projection is due in part to the estimated 50,000 Latinos who turn 18 each month.

“Latinos continue to reshape the nation’s political map, and the Latino electorate will play a decisive role in Election 2012,” NALEO executive director Arturo Vargas said in a statement.

If the group’s projection holds true, Latinos will account for at least 8.7 percent of the country’s voters in November.

Reead more: http://www.lasvegassun.com/news/2012/feb/10/number-hispanic-voters-projected-increase-26-perce/

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Filed Under: LATINO POLITICS Tagged With: , , , , , , , , , , , ,

DO REPUBLICANS HAVE SOMEONE IN CHARGE OF HISPANIC OUTREACH?

February 11, 2012 by 2 Comments

THE HISPANIC BLOG: YOUR LATINO NEWS

Bettina Inclan, Hispanic Outreach Director, May Have Toughest Job In GOP

Circus

“I’m really proud of the fact that we’re going to announce the expansion of the RNC‘s Hispanic Outreach Effort today,” he said. “We all know it’s the fastest growing demographic in America, and Latinos play a vital role in all of our communities. The Republican Party believes that it’s crucial to involve Latinos at every level because diverse voices will lead to a stronger and obviously more vibrant party.”

Inclan directs a multipronged battle strategy. She attended the Hispanic Leadership Network conference last month and has been doing interviews on television and radio in English and Spanish, holding call-in press conferences with reporters across the country, and promoting the “Obama failed” theme in her own tweets and those of the newly launched @RNCLatinos. The party put out a YouTube video in Spanish titled “Unkept Promises: Nevada Edition” and has been actively posting updates on its new tumblr blog aimed at Hispanics.

Read More: http://www.huffingtonpost.com/2012/02/10/bettina-inclan-hispanic-outreach-republican-national-committee_n_1265870.html

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God Bless and may you have a fabulous day!

powered by Influential Access – “Transforming the Ordinary to EXTRAordinary!” – CEO – Jessica Marie Gutierrez – Creator of The Hispanic Blog #thehispanicblog

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DOES UNIVISION HAVE MORE YOUNG VIEWERS THAN ENGLISH-LANGUAGE TV?

February 11, 2012 by 2 Comments

THE HISPANIC BLOG BY JESSICA MARIE GUTIERREZ : YOUR HISPANIC NEWS

Univision News Attracts More Younger Viewers Than English-Language

Competition in January, Growing Audience Year-Over-Year

Recently, Univision has enhanced its news presence, including state-of-the-art sets for all editions of its newscasts, “Noticiero Univision”; Sunday morning public affairs show, “Al Punto” (To the Point); and newsmagazine program, “Aquí y Ahora” (Here and Now). It has also expanded and launched several social media and interactive initiatives, including a new Noticias Univisionapp for the iPhone, iPod touch and Android platforms.

In January 2012, “Noticiero Univision”:

  • Attracted 2.1 million Total Viewers 2+, 434,000 Adults 18-34, 977,000 Adults 18-49 and 1.0 million Adults 25-54.
  • Drew in a much younger, more engaged and highly unduplicated audience than its English-Language broadcast evening news counterparts:
    • A Generation Younger: 44 years old vs. 62 years old.
    • Tuned In Longer: “Noticiero Univision” (16 minutes), “ABC World News Tonight” (14 minutes), “CBS Evening News” (14 minutes) and “NBC Nightly News” (15 minutes) among Adults 18-49.
    • Unduplicated Audience: Over 90% of “Noticiero Univision’s” Adult 18-49 audience did not watch any of the English-Language broadcast evening news programming.
  • Averaged significantly more Hispanic viewers than the combined audienceof “ABC World News Tonight,” “CBS Evening News” and “NBCNightly News”
    • Two times more Total Viewers 2+ (2,086,000 vs. 942,000)
    • Nearly three times more Adults 18-34 (431,000 vs. 155,000)
    • Nearly three times more Adults 18-49 (965,000 vs. 337,000)
    • Two times more Adults 25-54 (989,000 vs. 411,0000)

Among Bilingual Hispanic Viewers:

Univision’s Jorge Ramos and Maria Elena Salinas on the new Noticiero Univision set (Photo: Business Wire)Multimedia Gallery URL

“Noticiero Univision” delivered 55% more Viewers 2+ than the combined audience of ABC, CBS and NBC’s evening newscasts (930,000 vs. 601,000).

“Noticiero Univision” ranked as the No. 1 broadcast evening news program with twice as many viewers as the combined audience of “ABC World News Tonight,” “CBS Evening News” and “NBC Nightly News” among Adults 18-34 (195,000 vs. 86,000), Adults 18-49 (433,000 vs. 202,000) and Adults 25-54 (416,000 vs. 246,000).

Noticiero Univision” delivered significantly more younger viewers aged 18 to 34 than the evening news on English-language broadcast television:

  • Six times more than “ABC World News Tonight” (195,000 vs. 30,000)
  • Ten times more than “CBS Evening News” (195,000 vs. 19,000)
  • Five times more than “NBC Nightly News” (195,000 vs. 37,000)

Univision’s Sunday morning public affairs program “Al Punto” delivered two times more Adults 18-49 (186,000 vs. 91,000) than the combined audience of the English-language broadcast programs (ABC’s “This Week,” CBS’ “Face The Nation,” NBC “Meet The Press” and “FOX News Sunday.”)

Univision’s late night news program “Noticiero Univision: Edicion Nocturna” averaged three to four times more viewers than ABC’s “Nightline”:

  • Three times more Viewers 2+ (706,000 vs. 191,000)
  • Four times more Adult 18-49 viewers (346,000 vs. 87,000)
  • Three times more Adult 25-54 viewers (338,000 vs. 97,000)
  • Four times more Adult 18-34 viewers (154,000 vs. 36,000)

SUBSCRIBE to The Hispanic Blog and stay on top of the latest Latino news, politics and entertainment!

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If you have any questions, concerns or simply would like to get a quote on my Marketing, Public Relations, Social Media and/or Events services, please feel free to contact me at thehispanicblog@gmail.com.

God Bless and may you have a fabulous day!

powered by Influential Access – “Transforming the Ordinary to EXTRAordinary!” – CEO – Jessica Marie Gutierrez – Creator of The Hispanic Blog #thehispanicblog

Filed Under: LATINO MARKETING Tagged With: , , , , , , , , , , , , ,

WHO ARE THE POWERFUL HISPANICS AT FASHION WEEK?

February 10, 2012 by 2 Comments

THE HISPANIC BLOG BY JESSICA MARIE GUTIERREZ

NYFW: A Latina Fashionista Who Can Make or Break Designers

Written By

Published February 10, 2012

Fox News Latino

The launch of Mercedes-Benz Fashion Week, one of the largest fashion gatherings in the world, has New York City abuzz. Photographers and fashion followers hang outside Lincoln Center to catch a glimpse of one of the many stylish fashionistas attending the shows. Behind the scenes, clothing designers work feverishly to present collections that will attract the attention of the people who matter.

Some of those insider-fashion people who can make a difference – like In Style Magazine’s Fashion Features Editor Isabel Gonzalez-Whitaker and her team –can change a brand forever. “When it comes to Latino designers, it’s great to see so many people representing the beauty and richness of Hispanic culture through clothes.” – Isabel Gonzalez-Whitaker, In Style Magazine’s Fashion Features Editor

Read more: http://latino.foxnews.com/latino/lifestyle/2012/02/10/nyfw-latina-fashionista-who-can-make-or-break-designers/#ixzz1m30h4kaB

SUBSCRIBE to The Hispanic Blog and stay on top of the latest Latino news, politics and entertainment!

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If you have any questions, concerns or simply would like to get a quote on my Marketing, Public Relations, Social Media and/or Events services, please feel free to contact me at thehispanicblog@gmail.com.

God Bless and may you have a fabulous day!

powered by Influential Access – “Transforming the Ordinary to EXTRAordinary!” – CEO – Jessica Marie Gutierrez – Creator of The Hispanic Blog #thehispanicblog

powered by Influential Access – Jessica Marie Gutierrez – CEO – Creator of The Hispanic Blog “Transforming the Ordinary to EXTRAordinary!”

Filed Under: LATINO ENTERTAINMENT Tagged With: , , , , , , , , , , , , , , , , , ,

WHEN WILL TEXAS HAVE THEIR PRIMARY?

February 10, 2012 by 1 Comment

The Hispanic Blog: Judges in Texas redistricting case order more talks over voting maps to save April primary

photo illustration by: Todd Wiseman / Chris Chang for the Texas Tribune

SAN ANTONIO — A federal court sent a message Friday that the Texas primaries shouldn’t be pushed past April because of bitterly disputed voting maps and ordered the state and minority rightsgroups to spend the weekend back at the bargaining table.The fate of the Texas primaries, which have already been postponed once and risk being held too late to matter in the Republican presidential race, could be decided early as Tuesday by the San Antoniocourt. The primaries are currently scheduled for April 3, though that date appears all but dead.Read more…http://www.washingtonpost.com/politics/campaigns/judges-in-texas-redistricting-case-order-more-talks-over-voting-maps-to-save-april-primary/2012/02/10/gIQAi0Jo4Q_story.html

SUBSCRIBE to The Hispanic Blog and stay on top of the latest Latino news, politics and entertainment!

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If you have any questions, concerns or simply would like to get a quote on my Marketing, Public Relations, Social Media and/or Events services, please feel free to contact me at thehispanicblog@gmail.com.

God Bless and may you have a fabulous day!

powered by Influential Access – “Transforming the Ordinary to EXTRAordinary!” – CEO – Jessica Marie Gutierrez – Creator of The Hispanic Blog #thehispanicblog

 

Filed Under: LATINO POLITICS Tagged With: , , , , , , , , , , , , ,
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